Session Overview
Watch a 3-minute overview of my coaching approach
Open Loom videoKevin Armstrong
helping people and organizations adapt faster than their competition — by building AI-native tools and hands-on coaching for the professionals, small-medium size businesses, and nonprofits who can't afford to fall behind.
MBA (Chicago Booth). Built iOS + eCommerce + payment systems across SpaceX, Amazon, Walgreens, and Capital One.
A living profile that blends iOS craftsmanship in the flywheel of analytics, product strategy, and growth.
Electrical engineer turned iOS developer and product leader. I like building systems that are delightful for customers and scalable for teams.
Two tracks: Armstrong HoldCo products (Products) and corporate outcomes (Work). Same craft, different context.
SwiftUI iOS app for discovering vegan recipes and finding vegan-friendly restaurants with map-based search and sign-in.
AI-powered website analysis platform that audits SEO, performance, and technical quality, then returns prioritized fixes and implementation guidance.
Funding discovery platform that helps non-profits and mission-driven teams identify best-fit grant opportunities faster.
This site: interactive products, real-time blog publishing via Supabase, an RSS radar pipeline, along with a PM coaching platform.
Led payment strategy that acquired 0.5MM Prime members and $13.2MM annual GMS across two markets.
Simplified payment architecture and added AI workflows to accelerate documentation and launch prep. Coordinated 10 teams and 40+ engineers to reduce time from conception to launch by 60%.
Redesigned the Amazon app onboarding flow for EU Prime members switching payments, boosting retention.
Engineered iOS and desktop wallet for 3MM users, delivering $13.7MM GMS. Balanced privacy, speed, and A/B tested UX improvements to lift NPS and reduce support volume.
Built Rx locker delivery innovation at Walgreens, creating $3.5MM GMS and reducing pickup friction. A/B tested pickup flows, optimized SMS architecture, and negotiated vendor savings.
Launched Apply & Buy for 1MM in-store retail customers and built iOS wallet features that reduced call volume.
Specialized 1-on-1 coaching for junior and senior PM candidates. Whether preparing for your first PM role or transitioning to senior product leadership position, I'll help you ace your interviews and advance your career.
Watch a 3-minute overview of my coaching approach
Open Loom videoRate: $150/hour
First 30-minute consult is free
Paid Sessions: 60 minutes • Availability: 9:00 AM–9:00 PM PT
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"Kevin was one of the first people I reached out to when I began exploring Product opportunities. He helped me reframe my experience through a PM lens, identify areas to strengthen, and build confidence in my transition. His advice on resume positioning and interview prep was practical and thoughtful. I’m grateful for his advice and would highly recommend him to anyone exploring a PM role."
"The strategy frameworks Kevin shared transformed how I approach product decisions. They helped me land my current role as lead product manager at a startup, and I find myself implementing them in my current role too."
"Kevin was great to talk to, very helpful and down to earth. He clearly explained his own career path, sharing tips and experiences that he found helpful over his career. His advice for standing out in early roles was very valuable, providing a perspective that I did not have before. Overall, Kevin is thoughtful, clear, and very action oriented. I’d strongly recommend him to any student or early-career professional looking for guidance on product management, internships, or general career advice."
Looking to partner beyond career and interview prep? I also develop B2C iOS apps, payment infrastructure, and AI tooling. Especially interested in growing payment systems for small businesses.